Ambiente India – the world-renowned trade fair for interior décor & home accessories makes a grand entry in Delhi
The new international offspring of the world’s most important consumer goods trade fair, Ambiente India, opened its door to domestic and international exhibitors and trade visitors at Pragati Maidan, New Delhi today.
The joint inauguration ceremony with the world’s leading home furnishing and textile industry fair, Heimtextil India, witnessed the presence of eminent personalities from the industry including Mr Rakesh Kumar, Executive Director, Export Promotion Council of Handicrafts (EPCH), Mr Detlef Braun, Member of the Board of Management, Messe Frankfurt, Mr Ajay Arora, Managing Director, Ddécor, Mr Olaf Schmidt, Vice President of Textiles & Textile Technologies at Messe Frankfurt, Ms Nicolette Naumann, Vice President Ambiente & Tendence, Messe Frankfurt and Mr Raj Manek, Managing Director, Messe Frankfurt Trade Fairs India Pvt Ltd. Also present at the inauguration were Mr. Ajay Arora, Managing Director, D’Décor, Mr. Nimish Arora, Managing Director, Dicitex Furnishings Ltd, Mr Nimish Parekh, Managing Director, Punikim Textiles Pvt Ltd and Mr Rajesh Shettigar, Vice President (International Marketing), Winners India Pvt Ltd.
Addressing the audience during the inaugural ceremony, Mr Detlef Braun said “The sustained growth of the retail culture in India makes it an attractive market for the global consumer goods industry pointing to the significance of having Ambiente & Heimtextil in India. The launch certainly marks an important milestone in Messe Frankfurt’s global development plan as India is a key market for us.”
Opening on a promising note, day one of the fair saw new and leading brands from India, Sri Lanka and Germany unveil the latest and most artistic home décor collections to a captivated audience. With a major share of visitors being from the retail sector, interesting business contacts were acquired at the end of the first day, hinting to the overall success of the show.
Speaking to the media at the inauguration of the fair, Mr Raj Manek, Managing Director, Messe Frankfurt India said: “India’s growing desire for luxury living and premium products is attracting interest from around the globe with companies ready to expand their brands into the Indian market. Well-established as a sourcing destination globally, the launch of Ambiente & Heimtextil in India will provide a channel to domestic and international industry players to grow their retail base and distributorships in India and a chance to the Indian market to explore next season’s home fashion trends.”
With a fascinating blend of multi-functional and stylish products on display, visitors agreed that Ambiente India offers something for everyone. Major attractions include:
- Unveiling of a high-end luxury timepiece collection by Opal Clocks.
- Distinctive collector art pieces like swords, daggers, armor, helmets etc. on display by Collector’s Heritage.
- An eclectic mix of caricature sculptures, museum sculptures and iconic furniture & artefacts from European artists by Hide Fashion.
- Borosil trendsetting-melamine range & Inspiring range that offers the ONLY Flameproof Glass in India
- Award-winning and stylish sets of household appliances by Ritterwerk GmbH
- Cost-effective home and garden décor solutions by Avantika’s Garden & Ripple Fragrances Pvt. Ltd
- An unconventional set of designer home decor collections by Gopendra Singh, Malavika singh and Aditi Sharma for Gomaads
Ms Nicolette Naumann, Vice President Ambiente & Tendence, Messe Frankfurt said “ Culture and traditions play a strong role in India and it is interesting to note that these are reflected in the Interior Decor products exhibited by industry players. The home fashion collections on display at Ambiente India present an alluring sight of creative and contemporary art and make an important platform for home fashion industry professionals to source and gain inspiration.“
With the buying season coming soon, the fair makes its debut at an opportune time, presenting the Indian home fashion industry players a chance to see market innovations, develop new supplier base and get competitive deals. Visitors planning to attend can look forward to complete home décor solutions including collector art pieces and garden décor products.
Concurrently held with the leading fair for home furnishing and textiles, Heimtextil India, which also makes its debut today, the fairs are located in Hall 8, 9, 10, 11 of Pragati Maidan in New Delhi and will be open to trade visitors from 10am – 5pm until 21st June. Admission is free for trade visitors with a business card.